Download Marketing Strategy Cravens Piercy Book PDF
| Title | Marketing Strategy Cravens Piercy Book |
|---|---|
| Tags | Sales Strategic Management Market Segmentation Promotion (Marketing) Marketing |
| File Size | 132.3 KB |
| Total Pages | 21 |
Table of Contents
Chapter 7 – Strategic Relationships
Chapter 8 – Innovation and New Product Strategy
Chapter 9 – Strategic Brand Management
Chapter 10 – Value-Chain Strategy
